Programs + Resources for Every Phase
Whether you’re still scribbling out your idea, building your first prototype, or planning for scale, we are working with our SmartZone partners to build programs for you. All of our resources have been developed to meet you where you are — no prior experience needed — we want to help you with the tools, guidance, and community to help you grow.
Every founder’s journey looks different—we’re here for them all.
The Bridge
Run by Spartan Innovations in the Doug Meijer Medical Innovation Building. Great for early-stage founders and university entrepreneurs, especially in life sciences. You’ll find workspace, mentorship, and programs that help turn research into something real.
40 Pearl (Bamboo in November)
Run by Start Garden in downtown Grand Rapids. A spot for entrepreneurs, creatives, and community startups to work, connect, and grow. Includes incubator access, pitch events, and plenty of chances to meet other builders.
The Bridge: Ideal for visionaries ready to make an impact in healthcare or beyond. Expect a high-quality workspace, experienced mentors, and practical programming.
40 Pearl: A creative hub for any industry. It’s part workspace, part community with pitch events, dozens of entrepreneurs, and potential partners in the building.
Our Incubators
Available Programs
Conquer Accelerator & C.A.P.
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- A 10-week intensive helping founders meet individualized business growth benchmarks and funding opportunities.
- Topics: Fundraising, technology, business planning
Entrepreneur in Residence Program
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- 1:1 support from experienced founders to guide planning, funding, and launch.
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- $1,000 for 100 ideas
- Pitch for $20,000
- No strings attached
Gateway Grand Rapids BAF (State Program)
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- A statewide program through the Michigan Strategic Fund to help early stage tech companies access specialized services. Services such as market research, IP, early prototyping, and regulatory support.
Accelerate Equity
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- A year-long program for entrepreneurs of color, focused on removing barriers to growth. Brings together mentors, CEOs, and investors who are ready to help you build and grow your business.
Midwest House @ SXSW
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- Each year, five startups are chosen to join the Midwest House at South by Southwest (SXSW) in Austin, Texas. It’s an opportunity to pitch your idea, connect with industry leaders, and get your work in front of a global audience. Along with building visibility, you'll get access to networking events, media exposure, and conversations that can expand your network beyond West Michigan.
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- An annual, community-wide celebration of Grand Rapids’ innovation scene, from tech startups to creative industries. Hosted with support from SmartZone, the week features panels, workshops, pitch competitions, and networking events that bring together founders, students, investors, and anyone curious about the future of business in our city.
One of these programs looks right to you?
Let’s chat about where you are and where you want to go. Contact us to get in touch with a navigator who can walk you through how we can help.